Posted by : Anonymous Thursday 21 September 2017

GOOGLE SIGNED 1.1 BILLION DOLLARS WITH HTC : TOP 8 THINGS TO KNOW 


1. Google is making another big bet on the smartphone market. The company has announced acquisition of a part of Taiwan-based HTC's smartphone division. Here's all you need to know about the Google's latest hardware acquisition.

2. Google will pay $1.1 billion in cash to acquire a part of HTC's Pixel smartphone division. Google's head of hardware, Rick Osterloh said in a blog post that with this agreement, a team of HTC talent will join Google as part of the hardware organization.

3. The deal no where means that HTC is bidding goodbye to the smartphone market. HTC will still continue to make its own branded smartphones. It will also be able to put its research in future smartphones, like it did with HTC U11 and its 'Edge Sense' feature.

4. The deal marks Google's second bid at smartphone manufacturing. The first being in five years back in 2012, when Google acquired Motorola in a $12.5 billion deal. Two years later, the search giant sold Motorola to Lenovo for $3 billion. Some other big acquisition of the search giant include YouTube in 2006 for $1.6 billion, Waze for $1.3 billion and Nest for $3.2 billion.

5. As a part of the deal, HTC will receive a non-exclusive license for HTC's. intellectual property. It is, however, so far not clear if HTC will also be able to share its IP with a third party post this deal.

6. HTC will be retaining its Vive division. The company also said that it will continue its focus technologfies like Internet of Things, augmented reality and artificial intelligence.

7. HTC is also the manufacturer of Google's Pixel smartphones for this year as well as were for the last year's models. "These future fellow Googlers are amazing folks we’ve already been working with closely on the Pixel smartphone line, and we're excited to see what we can do together as one team," Osterloh wrote in the blog post.

8. Google's association with HTC goes a long way back. The company made the first-ever Android phone - HTC Dream. HTC also made Google's first Nexus smartphone - Nexus One in 2010 followed by Nexus 9 tablets in 2014.

9. HTC’s worldwide smartphone market share declined to 0.9% last year from a peak of 8.8% in the year 2011, according to data research firm IDC. As for Google Pixel, it held less than 1% market share since it was launched a year ago.

For more details : 
http://bit.ly/2hhenlY

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